Iryna Moroz: “Protect your inner freedom. This is the most beautiful style.”

The December DIGITAL cover is dedicated to fashion. Fashion that takes your breath away. Which has become a part of ourselves. Invincible of time, circumstances, free, bright ...This chapter about fashion, which blooms in every special story, reveals confidence and beauty. A new interview with Iryna Moroz - a personal stylist, brand and event creator, about style as the language of inner freedom. We will talk about the path to one's own identity, the strength of a modern woman and the magic of a meaningful image. At the end of the material, you will find Mrs. Iryna's author's view of the fashion trends of 2026 with the main philosophy of our time - to be yourself. Always.

Mrs. Iryna, your work of life is so beautifully connected with fashion, images in which, without exaggeration, a person becomes the director of his own life. There is always a story behind every profession. How did your path in the world of style begin and why did this particular sphere become yours?

My path to style began long before I formed my own professional methodology. Television was the first major school. I worked in the Ukrainian media environment for many years and it was there that I learned to see people in two planes - in real life and in the frame. The camera exposes the details: posture, gestures, habits, the choice of clothes, how a person behaves when the country looks at him. I saw how strikingly an image can change and how much style affects behavior and self-identity.

Later, living in Dubai for a while, I observed a different palette of the world every day - people from different cultures, religions, aesthetics and ways of self-expression. This environment has taught me to see style not just as a set of things, but as a deep foundation in which everything is important: from the place of birth to the natural data of the person and his cultural roots.

The first clients were women who were on maternity leave, because I myself was in such a period at that time. We were looking for ourselves together: I am in the profession, they are in their new stage of life. So, step by step, bit by bit, I built my unique form of work - collected from the experience of television, observations in different countries, my own female history and continuous training. This became the basis of my professional style, which I feel and see very clearly.

In your work, you combine individuality, culture and a sense of meaning. How do you see a modern woman? What is her portrait in your eyes?

A modern woman is a combination of flexibility, inner strength and deep identity. But for me, modernity is not about the date in the passport. It's about the ability to adapt and move forward despite the circumstances. This is a woman who moved to another country and did not lose herself. This is a woman who survived a divorce and has become even more resilient. This is a woman who got married, but did not give up her own voice. This is the one who was born in 1960, but today is an inspiration for the younger generations.

A modern woman is a mother, a daughter, a grandmother. These are the whole stories that make up the strength of our present.

You work as a stylist, brand and event creator. Tell us, please, what is the main magic of creating an image? What makes it not just beautiful, but meaningful?

Magic arises where the connection between man and his essence is formed. The image should work for the individual, and not vice versa: emphasize the inner meaning, give freedom and confidence. It becomes meaningful when it takes into account not only aesthetics, but also the pace of life, cultural experience, emotional state.

True magic is when a person recognizes himself in the mirror and feels that this image not only decorates, but speaks for him.прикрашає, а говорить за неї.

Since September, you have started teaching at the Ukrainian School of Bristol, where you will talk to teenagers about style as a language. What do you most want to teach children in this course?

I want to teach children to read style as a language, not as a set of rules. Help them understand the difference between a trend and their own identity, between the desire to please everyone and the desire to remain themselves.

I want to talk about my impressions separately. I am truly pleased to work with the children of our families in Bristol. I see how brave they are, how fast they think, how decisively they accept new challenges. These are the children of people I know personally – strong, talented, worthy. I am proud to be a part of their development. For me it is a great honor and a great love.

If you had the opportunity to address every woman now ... what would you say to inspire her to be herself?

Being yourself is not a one-time decision, but a constant practice. Allow yourself to sound your own voice and wear what you feel true in. Remember that your story is unique, and no one but you can live it better.

Don't belite yourself, don't narrow yourself down to roles. You are more. You can be gentle and firm, calm and determined, vulnerable and strong at the same time.

My advice is simple: don't betray yourself. And no matter what happens in life, protect your inner freedom. This is the most beautiful style.

Fashion trends 2026

Colors

The main accent of the year is creamy yellow, which works as a new neutral. Purple shades, natural pure tones and pastels are also relevant.

Tip: choose one accent color and combine it with a neutral base.

Prints

At the peak of popularity, the "dots" print. Animalistics - in new readings: zebra, cow-print, abstract motifs. The cell does not lose its relevance.

Tip: let the print be the main accent of the image.

Fabrics and textures

Raw denim, lace, satin, transparent textures, a combination of dense and light are in trend. Layering and deconstruction are present.

Tip: create contrasts — romantic plus structural.

Silhouettes and combinations

The idea of "uniforms" is spreading: clean lines, functionality, minimalism with one expressive accent. Basic things acquire special value.

Tip: invest in a quality database and supplement it with trend elements.

My personal recommendations

Combine different aesthetics, find a balance between trend and your own naturalness, use fashion as a way to talk about yourself. 2026 gives a lot of room for individuality - take advantage of it.

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