Inna Dzhura: "I believe that a woman is called to create"
- BOMOND VIP fashion magazine

- May 11
- 12 min read
We live in a world where the image of a woman appears even more multifaceted. Where the desire to follow one's own dream, not to betray oneself, to follow one's own desires and not to stop because of the opinion of others becomes worth its weight in gold. This ability to be an inspiration for yourself and for others is one of the main topics of the new interview on the pages of BOMOND VIP fashion, the heroine of which was Inna Dzhura - the voice of female power, spiritual leader, author of the transformational game "The Way of the Queen", the founder of the international charity marathon "Victory over Yourself" and co-founder of the space for experts "Citadel".
“A woman's royal position is not about status or power. It's about the inner state of a woman who knows her worth, respects herself and takes responsibility for her life," says Ms. Inna. We talked about women's scale and inner freedom, the power to be yourself despite society's expectations, the depth of partnership, motherhood, spiritual leadership and spaces of support for women who are especially in need of support today. About the path of a woman who believes, inspires, feels and steps towards herself.

Ms. Inna, I am very close to your opinion that the scale comes when you go forward despite everything. Tell us, please, what was the beginning of your personal path to the role of the author of the transformational game "The Way of the Queen", the spiritual leader and the voice of female power? At what point did you feel that your destiny was to show this voice and lead other women?
To be honest, my journey did not begin with transformational games at all. I am a teacher at the Kyiv National University of Food Technologies and have been blogging for more than seven years.
For a long time, my activity was related to influencering — unpacking, reviews and cooperation with brands. But over time, my blog began to change along with me. I began to talk more about personal development, about the inner states of a woman, about finding myself.
An important stage was moving to another country - to Turkey. This is my husband's homeland and, one might say, our second home, but it was here that I first felt very deeply what it means to live in a different culture, not know the language and actually rebuild my environment.
At that time, I especially realized how important it was for women to have a space of support, understanding and a sense of community. When you are away from home, you begin to feel the value of people nearby very acutely.
That's when transformational games appeared in my life. At first I was quite skeptical about them, but I decided to try it as a participant. In one year, I have participated in more than ten different games, and this experience has opened up a lot in me.
It was during this period that I had the idea to create something of my own. At first it was just a thought of a metaphorical deck of cards dedicated to the different states of a woman and the path she takes in different periods of her life.
Over time, this idea grew into a transformational game "The Queen's Way". But at that time I was not yet fully aware that this would become a separate project and an important part of my life.
If we talk about the moment when I felt that I wanted to express my voice and lead other women, it was not one specific day. Rather, it was a gradual path of many steps, experience and internal discoveries.

What is the portrait of a modern woman in your eyes? And if you imagine that you are an artist who should depict this image on canvas, what traits, values and internal states would be inherent in this woman? What would be the aesthetics of this picture?
Very cool and deep question. In my eyes, a modern woman is one who knows how to combine different roles: to be a successful businesswoman, a loving mother and a wise wife. This is what I live for myself and what I try to combine harmoniously in my life.
In the modern world, it is important for a woman to remain an innovative, creative person, to allow herself to develop, dream and manifest herself in various spheres of life.
For me, a modern woman is a woman who does not betray herself. She follows her dream, her desires and does not stop because of the condemnation or opinion of others. She becomes an example for her children and for society.
It seems to me that now in Ukraine women have a very big mission in the world - to inspire. Inspire with your example, your stories, your strength.
It is an authentic person who knows what she wants and allows herself to be truly desired. After all, during life we live a lot of different states - and this is also our strength.
If I painted a portrait of a modern woman, this painting would be very bright. I see a Ukrainian woman in a wheat field, among spikelets and poppies, in an incredibly beautiful embroidery. A woman who combines many qualities and traits.
And when it is in its power, it can be described in a few words:
Free, independent and happy.

You are the founder of the international charity marathon "Victory over yourself" and co-founder of the space for experts "Citadel". Let us learn more about these two projects.
The international charity marathon "Victory over yourself" has existed for more than two and a half years. During this time, it has grown from a small online project into a large international support and development platform for women.
As part of the marathon, 18 streams have already taken place, more than 300 live broadcasts have been held, in which more than 200 experts from various fields - psychology, coaching, spiritual practices, self-realization and personal development - took part.
At the same time, this project has a charitable component from the very beginning. We support children who live in frontline areas, as well as children who lost military parents during the war. In addition, the project helps organize support events for mothers and wives of fallen soldiers.
The marathon is also supported by Ukrainian artists. The video message for the participants was recorded by the finalist of the national selection "Eurovision" Anka, the band "Aviator", the duo "Anna Maria" and TV presenter Lilia Rebrik.
Over time, a strong community of experts and women has formed around the marathon, seeking development and support. It was from this need that the space for experts "Citadel" was born, the co-founders of which we became together with Iryna Huzar.
I often say that in this project we complement each other very harmoniously.
I am more responsible for the idea, atmosphere, concept and work with the community - for the meanings, for people, for that inner spirit of space.
Irina is a marketer and sales automation strategist. It is responsible for the marketing system, funnels, technical processes and project scaling.
It was thanks to this combination of soul and strategy that "Citadel" was able to quickly grow into a strong expert community.
We created this space with a very clear idea: not to change the experts, but to strengthen their expertise. It was important for me that people who work in the field of development, psychology and spiritual practices could feel their importance, support and respect, and not face ridicule or devaluation.
"Citadel" has become a place where experts can manifest themselves, share knowledge, conduct lectures, meetings, analysis and transformational games.
After half a year of the space's existence, we took another step — we started holding the Citadel Forum. These are expert forums that bring together specialists of different directions for the exchange of experience, new acquaintances and professional growth.
Two forums have already taken place today, and now we are preparing a third one.
The opening of the "Citadel" space took place together with Honored Artist of Ukraine Lyudmyla Ardelyan, and for us it was a very important and symbolic moment.
Within the space, we also hold various events and expert meetings. One of the most striking was the event with the participation of Dmytro Kolyadenko, during which five experts in various fields - astrology, psychology, rhodology and channeling - made his analysis from their professional points of view.
The next step for us is to go offline. In the summer, we plan to hold two offline forums, which will be timed to the first anniversary of the Citadel space.
For me, all these projects are primarily about people — about support, community and creating an environment where people can grow, share experiences and find new opportunities.

Especially now on the weight of gold is the internal permission of a woman to live at her own pace, not obeying the imposed rules. You are the author of the transformation game "The Queen's Way". What is its deep essence? What influence does it have on a woman and how does this space turn into a therapeutic journey to the restoration of the royal position in one's own life?
For me, "The Queen's Way" is not just a transformational game. It is a space where a woman can stop and honestly look at her life.
We often get so used to living for others - meeting expectations, being comfortable, correct, strong - that we gradually stop hearing ourselves. And at some point, a woman begins to live not from the position of "I want", but from the position of "it is necessary".
During the game, the woman begins to ask herself very simple but important questions:
What I really want, where I limit myself, where I'm afraid to take a step, and where I'm long ready for change.
And very often it is in this process that strong awareness comes. For the first time, someone allows themselves to say out loud about their desires. Someone sees that he has not been living his life for a long time. And someone, on the contrary, understands that he is ready for a larger scale, but simply did not allow himself to do it.
That is why for me "The Queen's Way" is not just a game, but an internal journey.
A woman's royal position is not about status or power. It is about the inner state of a woman who knows her worth, respects herself and takes responsibility for her life.
And when a woman returns to this state, she begins to look at her decisions, at relationships, at work and at her way in a different way.

In the pursuit of results and balancing between many roles, a woman often loses contact with herself. What are the first signs that she has distanced herself from her true nature? And where should you start the path of returning to yourself?
Very often this problem is faced by women who are used to being "good". Obedient, correct, convenient for everyone. Those who try to please, deserve love, justify expectations.
And at some point a woman gets so used to living for others that she ceases to understand what she wants herself.
The first signs of this are very simple. When you constantly feel tired, even if nothing special happened. When irritation appears, which is difficult to explain. When it seems that you do a lot, but there is no joy from it.
This means that the woman began to distance herself.
It is very important for me to be honest with myself. Live your life and not try to adapt to everyone around you. Of course, we live in society, but this does not mean that we should constantly sacrifice ourselves.
Returning to yourself often begins with very simple things - learning to listen to your desires again.
Meditations, walks in the fresh air, time alone with myself, help me, for example. And, to be honest, sometimes even shopping. Because it is important for a woman not only to think, but also to feel the joy of life, of beauty, of new impressions.
And when a woman begins to hear herself again, the feeling of inner support gradually returns.

I am extremely impressed by your warm family values. In your own reflections, you emphasize that there is no need to play roles in a relationship. How do you think to build a union in which two can remain real? What is the secret of a deep and healthy relationship between a man and a woman?
I am very close to the idea that there is no need to play a role in a relationship. And to be honest, there have been two very different stories in my life that show it well.
When I first got married, I was 21 years old. At that time, it was very important for me that everything looked "right". To have the right family, the right husband, to have a daughter born after marriage.
At that time, we lived in many ways as society expected: a man should be older, a woman should support, inspire, be a support for him.
It was a story about how we try to conform to certain ideas about the "right life".
When I got married for the second time, everything was completely different. It was just a meeting of two souls who thought they had known each other all their lives.
My husband is a Turkish citizen, but it is interesting that before we met, he had never been to Bodrum, and I had never been to Turkey before. And this meeting really changed our lives.
My husband is five years younger than me. When we got married, I was already six months pregnant. But the main thing for us was not what society would say, but our love, our respect for each other and our decision to be together.
For me, family is a temple. This is a place where you are calm. Where there is trust, support and a sense of security.
And here a very important word for me is intimacy. But not only the physical, but above all the intimacy of the souls. We are used to easily earing our bodies in front of people, but very rarely we bare our souls.
A real relationship is when you're not afraid to say what you think. Don't be afraid to talk about your desires, your feelings, what you like and what you don't like. When you don't have to adjust, you can just be yourself.
And that's why your husband will love you.
I always say:
Relationships are not about two halves of one whole. It's about two whole personalities who consciously choose to be together.

When a woman becomes a mother, she gets acquainted with a new dimension of love - unconditional and boundless. What is motherhood for you? What values have become the main ones?
This question is very special and very emotional for me. Maybe even to tears.
I am the only child in the family, I have never had brothers or sisters. And maybe that's why somewhere deep inside I always felt like I wanted a big family. I always knew that my love would be enough for many children.
For me, children are not just children. These are small personalities with their own character, their own vision of the world, their own opinion. And at the same time, they are my little teachers.
They teach me unconditional love. They teach you to enjoy the little things, stop and notice simple things that we often stop seeing in adult life.
My children are my biggest motivators. I want to give them all the best. Maybe it's also because there wasn't much in my childhood.
I've never traveled with my parents. It was only after my father died that we went to the sea for the first time with my mother and my daughter.
And, perhaps, that's why today I really want to travel with my children, show them the world, show them beauty — both external and internal.
I had a very difficult experience in my life - I went through losses during two pregnancies. But I never forget about my little angels with my husband. They have names, we remember them, we love them and I am infinitely grateful for the experience they brought into my life.
Motherhood for me is not just about my children. I always feel that there are no other people's children.
Perhaps that is also why I have a great desire to earn a lot of money - not only for my family, but also to help children who are left without parents.
Last year, for example, I supported children who graduated from an orphanage. Because, unfortunately, they do not have what children who grow up in full-fledged families have - a sense of home, support and love.
And for me it is very important that the world becomes more warm, more support and more love for children.

Do you agree that women's potential is much deeper than the social roles we are often offered? How can a woman discover her own scale?
Yes, of course, I am convinced that women's potential is much deeper than those social roles that we are often offered.
A woman is a very multifaceted person. We have many states, many roles. We know how to love, empathize, support, inspire. But, unfortunately, sometimes we can have both anger and hatred.
And I really want that in those difficult times in which we live, there is much more love in our hearts. Because just as good and light can multiply in us, so can destructive energy grow. And it affects not only us, but also our children, our families.
I believe that a woman is called to create. Create life, projects, meanings. Love, inspire, support others.
For me, a woman is the personification of strength, dignity and inner beauty. It's a goddess, it's a queen.
How to discover your own scale? First of all, you have to allow yourself to want it. Believe in yourself and feel the potential that is already inside.
Because behind any true scale is not only money or status. Behind him is the mission, the desire to serve, help, support and inspire other people.
And, of course, any scale does not come without testing. It is always the path of transformation, inner growth and courage to move forward.
And finally, I want to share a formula that helps me a lot in life:
Desire + action = result
Without action, any desire remains only a desire.
If we want scale, we must not only want, but also act.



